Week 1–8: Over eight weeks, you will explore the foundations of data analysis, with strong applications in business intelligence, marketing, and financial modelling. You will learn how to make data-driven decisions by understanding data reliability and statistical significance. The section introduces Tableau, emphasises problem formulation before analysis, examines probability distributions, regression, and time-series forecasting. Practical data visualisation skills are developed throughout this section, leading to a capstone project.
Week 9: Course break – Orientation to Applied Data Visualisation and Analysis for Business