Digital Transformation in HR
Online certificate course
Enhance your understanding of data and technology within the HR department and take your organisation to the next level.
8 weeks, excluding 1 week orientation.
8–10 hours of self-paced learning per week, entirely online.
Email:  lseonline@getsmarter.com
Call:  +44 1223 790 603
ABOUT THIS COURSE
Due to continuous technological innovation and increasingly data-driven workforce decision-making, the human resource (HR) function has undergone a rapid digital evolution. This change has pushed HR professionals to take on a larger role in equipping an organisation to be digital. To succeed in their position and drive business performance, these professionals now require the knowledge and skills to effectively embed and utilise digital HR.
The Digital Transformation in HR online certificate course from the London School of Economics and Political Science (LSE) provides you with a holistic overview of the key trends, issues, and methods for tactically implementing digital HR. Drawing on a unique combination of the latest research and thought leadership, you’ll discover effective digital HR adoption and utilisation strategies. You’ll also develop the quantitative, qualitative, and technological efficacy needed to enhance employee productivity.
Over eight weeks, you’ll be introduced to a range of digital HR tools, such as natural language processing (NLP), chatbots, softbots, automation, and digital assistance that can be used to enhance the management of your workforce. Guided by faculty from LSE's Department of Management, ranked second for management in the world,1 you’ll explore common and advanced people analytics techniques and gain the skills to draw findings that inform your decision-making. Throughout the course, you’ll learn to reflect critically and ethically on the use of digital HR and the implications for your employees and wider stakeholders.
1 QS Top Universities (Nd). Accessed 15 February 2021.
This Digital Transformation in HR online certificate course is certified by the United Kingdom CPD Certification Service, and may be applicable to individuals who are members of, or are associated with, UK-based professional bodies. The course has an estimated 70 hours of learning.
Note: should you wish to claim CPD activity, the onus is on you. The London School of Economics and Political Science (LSE) and GetSmarter accept no responsibility, and cannot be held responsible, for the claiming or validation of hours or points.
"It’s not the technology, it’s how the technology is applied. Effectively integrating new digital technology requires the right people in the right positions. This puts HR at the centre of digital transformation."
Accenture (Feb, 2019)
WHAT THIS COURSE COVERS
This course focuses on providing you with the skills and tools to lead digital transformation in HR within your organisation.
You’ll start by exploring the evolution, trends, and current status of digital human resource management (HRM) and the ethical considerations of adopting a digital HR strategy. Then, you’ll discover how to identify and solve HR-related business challenges using evidence-based problem-solving techniques. You’ll also investigate the impact of applying emerging technologies to digital HRM, and learn how to use data visualisation and statistical modelling techniques to address organisational needs. Finally, you’ll have the opportunity to create a digital HRM implementation plan and assess the emerging tools that are required to assist with digital transformation of HR practices at the organisational, functional, and individual level.
Through a combination of research, forum discussions, real-world case studies, and interactive components, you’ll learn to apply the concepts covered within your own context.
A POWERFUL COLLABORATION
The London School of Economics and Political Science is collaborating with online education provider GetSmarter, to create a new class of learning experience – one that is high-touch, intimate, and personalised for the working professional.
ABOUT LSE
The London School of Economics and Political Science (LSE) is a leading dedicated social science university. LSE was founded in 1895 with the aim of understanding the causes of things for the “betterment of society”. LSE seeks to make research and teaching practical and relevant to the real world. The School counts 20 Nobel Prize winners and 40 world leaders amongst its alumni and staff. LSE has students from over 160 countries, and over 100 languages are spoken on campus.
ABOUT LSE ONLINE CERTIFICATES
LSE is dedicated to addressing global issues through research and education, and is the most international of all British universities. By offering online certificate courses designed by expert LSE faculty members, the School aims to make its state-of-the-art social sciences research and insights available to a wider global audience. The supported, interactive online learning model allows participants to study from anywhere in the world, at times of their convenience, while still interacting with peers and teaching staff alike.
ABOUT GETSMARTER
GetSmarter partners with the world’s leading universities and institutions to select, design and deliver premium online short courses with a data-driven focus on learning gain.
Technology meets academic rigour in GetSmarter’s people-mediated model, which enables lifelong learners across the globe to obtain industry-relevant skills that are certified by the world’s most reputable academic institutions.
As a participant, you will also gain unlimited access to edX’s Career Engagement Network at no extra cost. This platform will provide you with valuable career resources and events to support your professional journey. You can look forward to benefits including rich content, career templates, webinars, workshops, career fairs, networking events, panel discussions, and exclusive recruitment opportunities to connect you with potential employers.
WHAT YOU’LL LEARN
You’ll be welcomed to the course and begin connecting with fellow participants, while exploring the navigation and tools of your Online Campus. Be alerted to key milestones in the learning path, and review how your results will be calculated and distributed.
You’ll be required to complete your participant profile, confirm your email address for the delivery of your digital certificate, and submit a digital copy of your passport/identity document.
Please note that module titles and their contents are subject to change during course development.
Explore the evolution of the HR function and ethical debates in digital transformation.
- Define digital HRM, including artificial intelligence (AI) and machine learning
- Review the historical development that led to digital HRM
- Determine the link between digital HRM and organisational performance
- Investigate the current trends and business needs related to digital HRM and the future of work
- Evaluate the ethical considerations of digital HRM
Discover how to identify HR-related challenges using a variety of evidence-based problem-solving approaches.
- Identify HRM challenges and business needs based on the employee journey in various organisational contexts
- Determine how to align digital HRM practices with business needs and strategy
- Investigate different approaches to identify and define a business problem
- Compare the suitability of various problem-solving techniques in identifying business challenges
Learn about where to source the relevant types of people data in your organisation, and explore how to collect this data legally and ethically.
- Identify the different sources of people data, including AI and digital HRM sources of data
- Determine how big data is relevant in digital HRM
- Differentiate between the types of data that can be collected and the importance of each in addressing a business challenge
- Assess the strategic purpose and ethico-legal considerations of collecting people data
Explore various approaches for making sense of people data through data visualisation and statistical analytics techniques.
- Review the importance and best practices of data visualisation in communicating useful insights
- Identify common statistical modelling techniques capable of transforming and analysing people data
- Articulate the necessity of data analytics in driving the success of HRM
- Recommend an analytics strategy for addressing a business challenge
Explore how big data, AI, machine learning, and automation are providing innovative solutions to HR challenges.
- Review how AI and machine learning have led to cognitive HR insights and solutions
- Identify the current and emerging technologies that influence cognitive engagement
- Analyse how emerging technologies can be applied to HR-related problems
- Evaluate the impact of emerging digital HRM tools on the user experience
Uncover the components and practices of data-driven decision-making to ensure that those decisions are reliable and ethical.
- Demonstrate an understanding of the components and practices of evidence-based decision-making, and the role of digital HRM and AI as part of the solution
- Identify key stakeholders who are required to be involved in the decision-making process
- Articulate the importance of data in decision-making
- Evaluate the reliability and ethics of evidence-based decision-making and the importance of managing stakeholder involvement
Draft a digital HRM implementation plan that navigates organisational adoption, builds stakeholder trust, and manages risk and disruptive change.
- Demonstrate how a proposed solution or decision will impact the digital cultural landscape of an organisation
- Describe how a proposed digital solution may impact employee voice, resistance, and adoption
- Determine how to manage organisational change associated with the adoption of innovative digital solutions
- Justify a recommended digital solution to relevant stakeholders, build trust, and promote organisational adoption and implementation
Explore how digital HRM can be supported at an organisational, functional, and personal level.
- Describe the role of the HR function in supporting digital transformation at an organisational level
- Identify skills gaps within HR teams to deliver digital change
- Investigate methods of fostering functional competency development within your team
- Reflect on what you have learnt and identify areas for personal development within your role
WHO SHOULD TAKE THIS COURSE
This course is designed for middle to senior HR professionals and managers who want to understand how digital HRM and people analytics can drive business performance. It also benefits executives who want to introduce technology and analytics into their portfolio and transform their function. Data scientists and other analytics professionals who want to enter the people analytics profession, but need to acquire the necessary HR knowledge, will also gain relevant insights. HR graduates who haven’t received digital or analytics training and are looking to move into a more advanced or specialised role within HR will benefit by developing the digital HR skills required to remain relevant in the industry.
THIS COURSE IS FOR YOU IF YOU WANT TO:
MAKE BETTER DECISIONS
Gain the tools to use data and technology to inform workforce and business decision-making.
DRIVE BUSINESS OUTCOMES
Enhance the capabilities of your HR function and team to integrate data and insights for improved organisational performance.
LEAD DIGITAL TRANSFORMATION
Improve employee experience and build stakeholder trust in navigating organisational adoption of digital HRM.
GAIN EXPERT INSIGHT
Learn from key practitioners and leaders in the industry, leveraging the most recent research to support digital transformation in your HR function.
ABOUT THE CERTIFICATE
Get recognised for your knowledge when you earn a certificate of competence from the London School of Economics and Political Science – a world-leading social science university – and use it to validate your new-found digital HR skills.
Assessment is continuous and based on a series of practical assignments completed online. To be issued with a digital certificate, you’ll need to meet the requirements outlined in the course handbook. The handbook will be made available to you as soon as you begin the course.
Your digital certificate will be issued in your legal name and sent to you upon successful completion of the course, as per the stipulated requirements.
WHO YOU’LL LEARN FROM
These subject matter experts from LSE guide the course design and appear in a number of course videos, along with a variety of industry professionals.
YOUR COURSE CONVENORS
Dr Bethania Antunes
Associate Professor (Education) of Management, Department of Management, LSE
Dr Chunyun Li
Assistant Professor, Department of Management, LSE
GUEST EXPERTS
Dominic Holmes
Head of Employment Law, Taylor Vinters
Cody Dodd
Founder, PigeonLine
Jen Workman
HR NLP Consultant
Andrew Marritt
CEO, OrganizationView
Nigel Dias
Managing Director, 3n Strategy; Chair, HR Analytics ThinkTank Research
Angela Ignam Mathon
Head of People Analytics, Aviva
Dr Peter Totterdill
Director, Workplace Innovation Europe CLG
Jordan Pettman
Global Head of People Analytics
Martyn Redstone
Chatbot and Conversational AI Consultant
Uma Ranganathan
Senior HR Leader
Aditya Maharaja
Senior Analyst of People Analytics, Equinix
Salvador Malo
Senior Director of Global HR Strategy, Microsoft
HOW YOU’LL LEARN
Every course is broken down into manageable, weekly modules, designed to accelerate your learning process through diverse learning activities:
- Work through your downloadable and online instructional material
- Interact with your peers and learning facilitators through weekly class-wide forums and reviewed small group discussions
- Enjoy a wide range of interactive content, including video lectures, infographics, and more
- Investigate real-world problems and data sets
- Apply what you learn each week to quizzes and ongoing project submissions, culminating in the ability to drive digital transformation of HR practices at an organisational, functional, and individual level
YOUR SUCCESS TEAM
GetSmarter, with whom LSE is collaborating to deliver this online course, provides a personalised approach to online education that ensures you’re supported throughout your learning journey.
HEAD TUTOR
A subject expert who’ll guide you through content-related challenges.
SUCCESS ADVISOR
Your one-on-one support is available during University hours (8am–5pm GMT) to resolve technical and administrative challenges.
GLOBAL SUCCESS TEAM
Available 24/7 to solve your tech-related and administrative queries and concerns.
TECHNICAL REQUIREMENTS
BASIC REQUIREMENTS
In order to complete this course, you’ll need a current email account and access to a computer and the internet, as well as a PDF Reader. You may need to view Microsoft PowerPoint presentations, and read and create documents in Microsoft Word or Excel.
BROWSER REQUIREMENTS
We recommend that you use Google Chrome as your internet browser when accessing the Online Campus. Although this is not a requirement, we have found that this browser performs best for ease of access to course material. This browser can be downloaded here.
ADDITIONAL REQUIREMENTS
Certain courses may require additional software and resources. These additional software and resource requirements will be communicated to you upon registration and/or at the beginning of the course. Please note that Google, Vimeo, and YouTube may be used in our course delivery, and if these services are blocked in your jurisdiction, you may have difficulty in accessing course content. Please check with an Enrolment Advisor before registering for this course if you have any concerns about this affecting your experience with the Online Campus.